SNAPCHAT FILTER
social media
23-25 March, 2017 at the Mid-America Trucking Show in Louisville, KY.
The filter gained 1.6K impressions, 537 conversions - times the filter was applied and sent directly or to a person's story. From those conversions, there were 25.7K views.
BOOK DESIGN
layout/publication
TruckThat serves as a social media platform for America’s truckers to share “F-That” moments, all-too common in the everyday life of a professional driver, TruckThat brings focused attention to circumstances and a spark for change.
We collected some top posts along with top comments to print a book for drivers to keep in their vehicle.